Saturday, February 28, 2026

Etymology

 

                                            (photo: News360 Media Network Inc.)

Tokhang!

In communication, it is important to examine the etymology of a word, particularly when it is borrowed from or derived from another language. Understanding a word’s origin helps clarify its meaning, context, and appropriate use within the communication process.

Presidential Communications Office (PCO) Undersecretary Claire Castro recently stated that the term “tokhang” has come to be widely understood by many Filipinos as synonymous with “to kill.” However, her explanation did not fully clarify that the word originates from the Visayan expression “toktok hangyo,” which directly translates to “knock and request.” The term was used during the Duterte administration to describe police operations in which officers would visit suspected drug pushers or users, knock on their doors, and request that they cease involvement in the illegal drug trade and the use of prohibited substances. Over time, the term evolved in public discourse, acquiring connotations associated with stern warnings and intensified anti-drug enforcement measures.

Online reactions emerged criticizing what many described as the “misuse and misrepresentation” of the term. Several netizens emphasized that the Undersecretary should exercise precision in language, given her role in representing the President in communications with both the Filipino public and international media.

It should also be noted that there were reported instances in which individuals subjected to tokhang operations died, although responsibility was not conclusively established as originating from police personnel or from individuals associated with their alleged involvement in the illegal drug trade.

This discourse underscores the importance of language and etymology, particularly in interactions with the press. While much attention has been given to the proliferation of fake news and irresponsible social media posts, it is equally important for communicators to use clear and precise language. Ambiguous or inadequately explained terminology may create confusion among audiences who rely on accurate information.

Research indicates that word choice significantly influences how information is interpreted, understood, and acted upon. Phrasing can shape perception and decision-making regardless of the communication platform, and unclear language may lead to misunderstanding or unintended interpretations. This highlights the responsibility of communicators, especially public officials and media representatives, to employ contextually appropriate and precise language (Dvir et al., 2023).

Ultimately, public discourse demonstrates the importance of careful and accurate language use. Words carry historical, cultural, and contextual meanings that shape audience understanding. In communicating with the public and the media, clarity and precision in word choice are essential to minimize misunderstanding and promote informed, responsible dialogue.

Friday, February 27, 2026

Shukran

 

                                              (photo: MindaNews)

Miduaw.

“Shukran,” the standard Arabic word for “thank you,” has become a familiar expression often used by Vice President Sara Duterte across her communication platforms, gradually emerging as one of her recognizable trademarks. Beyond this, she frequently incorporates various local dialects and languages when greeting audiences during her engagements, a gesture that conveys inclusivity and cultural sensitivity toward the country’s diverse communities.

Recently, she visited communities affected by Typhoon Basyang, personally reaching out to residents, speaking in their local dialect, and wearing simple, non-threatening attire that ordinary people could easily relate to. Her gestures reflected humility and solidarity, drawing people closer as she projected a genuine sense of connection with the community.

This discussion is not centered on the Vice President herself, but rather on the broader significance of representation. Some leaders are able to engage meaningfully with the masses because they possess an intuitive understanding of how to relate to the majority. If such connection is strategically cultivated, it becomes difficult to replicate for those who merely attempt to simulate solidarity with the poor and marginalized, as authenticity cannot be easily manufactured.

Authentic engagement fosters trust because individuals perceive shared identity and lived understanding, rather than performative association. Leaders who demonstrate cultural awareness and genuine proximity to people’s experiences are more likely to gain public confidence and sustained support (Pitkin, 1967).

Politicians must therefore prepare themselves by developing both strategic awareness and a deep understanding of public engagement. This underscores the importance of political science as an academic discipline, designed to equip individuals with the theoretical knowledge and practical insights necessary for navigating governance, public service, and the complex dynamics of people and their politics.

Whether the Vice President consciously studied and applied these approaches or whether they stem from her innate disposition, many people appear to resonate with her presence. There are detractors who view such gestures as superficial or politically motivated; yet the visible, unfiltered responses of ordinary citizens, particularly those who warmly embraced the country’s second-highest official, reveal a palpable connection.

As a practitioner of Stoicism, this writer approaches politics with detachment, focusing less on individual personalities and more on the broader implications for the common good. From this perspective, the role is simply to observe. The narratives are clear: some leaders demonstrate a genuine understanding of representation, whether motivated by personal gain or by a sincere commitment to the welfare of the people.

Ultimately, true leadership is measured not by titles or rhetoric, but by the authenticity of connection and the tangible impact of representation on the lives of the people, as reflected in both symbolic gestures and everyday interactions.

Friday, February 6, 2026

Renewed Rigor

 

                                              (image: youtube.com) 

Inday unhon dakan!

EDCOM 2 has released its findings on the state of education in the Philippines, revealing alarmingly low learner proficiency. While approximately 30% of Grade 3 learners demonstrate adequate literacy and numeracy skills, proficiency declines sharply in higher grades, dropping to around 1.36% in Grade 10 and just 0.4% in Grade 12, or roughly four out of every 1,000 learners. The report identifies weak foundational skills and the practice of mass promotion, in which learners advance despite low mastery, as key contributors to this trend.

This situation raises questions about where implementation gaps occur. Discussions often focus on teachers and classroom practices, but systemic challenges extend beyond individual educators. School heads and other educational leaders also play a central role in ensuring that policies translate into effective learning experiences.

Research in the Philippines indicates that when school leaders engage in instructional leadership, including supervising instruction, mentoring teachers, and fostering professional growth, teachers report higher efficacy and improved classroom implementation, which in turn correlates with better student outcomes (Rodulfa, 2023).

Supervisory reports suggest that some school heads are increasingly preoccupied with administrative and financial management tasks, limiting their capacity to focus on curriculum delivery and instructional support.

Similarly, teachers facing insufficient guidance may adopt coping strategies that prioritize manageable tasks over pedagogical rigor. Over time, such practices can reduce instructional quality and weaken the learning environment. Learners may perceive this institutional laxity, sometimes turning to AI-generated outputs for assignments and assessments.

Addressing these challenges requires coordinated accountability across all levels of the education system. Teachers, school leaders, and other educational administrators must work collaboratively to implement policies consistently, maintain instructional rigor, and support continuous professional development. Without such efforts, low proficiency levels are likely to persist, further affecting student learning and outcomes.

Ultimately, improving learning outcomes is a shared responsibility. Sustained, focused, and evidence-based action from teachers, school heads, and educational leaders is essential for fostering an environment where teaching and learning thrive. When leadership and instructional practices are aligned, the system can move beyond coping strategies and mediocrity toward meaningful, measurable improvements in learner achievement.

Learning will only thrive where accountability, focus, and collaboration replace habit and neglect.